Post Training - Quiz

 

 

 

 

 

Post training - Skills Assessment Questionnaire

 

 

Note: Questions are multiple choices as well as subjective. Answer as per the instruction given. Please do not mark multiple options unless asked for as it will be treated as null and void and you get no score for it. There are no negative marks and each question carries one mark or point. There are total 178 Questions. Try to attempt all the questions.

 

 

 

1   How would you define selling?

 

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2.   Define advertisement / space selling?

 

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3.   What are the tools involved in advertisement selling – in publications / TV channels?

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4.   What are the two biggest enemies of positive thinking? Explain them

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5.   Write the steps to advertisement sales success.

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6.   Why do advertisement sellers fail?

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7.   Name the 5 P’s in advertising sales?

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8.   If you are selling ads in newspaper position it as an effective media vehicle.

 

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9. What are the strengths of your newspaper or whatever media you are representing as a perfect advertising media vehicle?

 

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10.   How are city centric supplements useful for potential advertisers?

 

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11.   Expand RAASCIL?

 

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12.   How does supplements help retail advertisers in brand building exercises?

 

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13.   Successful advertising campaigns would require which of the following (Tick the

        correct one)

 

a)      High circulation

b)    Usage

c)    Low CPT

d)      Customer follow up response

e)      All of above

 

14.   How would you sell your advertisement by using effective selling skills and

        techniques?

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Ideal advertising sales executive

 

15. What are the qualities you’d be looking for in an advertising sales executive if he were to approach you for advertising in your newspaper / magazine?

 

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16   If punctuality is an issue in sales then why most of the sales executives are late in their appointments with their prospective advertisers? What needs to be done to ensure that punctuality is maintained at all time with each appointment?

 

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17   How would you ensure that all the qualities of an ideal ad space sales persons are imbibed at all times?

 

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Building Effectiveness

 

 

18   What are the essential qualities of success and how can you be successful in your ad space sales career?

 

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19   The three sides of success triangle are. Tick the correct one.

 

a)     Attitude, Habit, Passion

b)    Skills, Knowledge, Drive

c)     Knowledge, Skills, Attitude

d)    Killer instinct, Punctuality, Determination.

 

 

 

20   List down the knowledge that is required to be successful in your job and career

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